Branding
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Branding
Brand is about the identity of any company or product in the minds of consumers. People have perception about the value that a particular brand provides to its consumers. A brand is trusted to provide that value without fail, every time the consumer comes in touch with it.
Key Result Areas
- Analyze and identify the key elements related to the company or product.
- Create a brand image by building stories around those key elements Consistently communicate and reinforce the brand message to the Target audience.
- Measure brand score periodically and keep listening to the market Make necessary changes in communication based on feedbook.
Brand is about the identity of any company or product in the minds of consumers. People have perception about the value that a particular brand provides to its consumers. A brand is trusted to provide that value without fail, every time the consumer comes in touch with it.
